Since The 1993 Mitsubishi Motors Environmental Council, Mitsubishi Motors Corporation (Mmc) Has Remained Committed To Use Its Engineering Expertise To Contribute To A Cleaner Environment.

As a continuation of these long standing R&D efforts over the years (lately: in-wheel motor technology, “Green Plastic”, etc.) Mitsubishi Motors has taken a very different view on potential solutions.

MMC announced on July, 14th, 2006 a new program to guide its ongoing efforts in tackling environmental issues: the “Mitsubishi Motors Environment Initiative Program 2010” (“EIP 2010”).

As a follow-up of the previous FY2002-2005 “Environment Sustainability Plan”, EIP 2010 proposes an innovative approach to environmental issues, taking a holistic view on the problems and solutions, encompassing:

  • Vehicle technologies
  • Manufacturing
  • Innovative materials
  • Management of hazardous substances
  • Recycling
  • Supplier relations
  • Education

Launched at the beginning of FY2006, EIP 2010 brings revisions in four major areas, reflecting requirements of both the 2005 Kyoto Protocol and increasingly stringent environmental regulations and legislation in Japan, North America and Europe as well as other developments around the world:

  • Environmental management
  • Prevention of global warming
  • Prevention of environmental pollution

EIP 2010 also incorporates new measures relating to resources and energy designed from the viewpoint of reducing dependence on oil.

Chintan Environmental Research And Action Group #MakeAnImpact #GoogleImpactChallenge


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